If you have any questions, please contact: firstname.lastname@example.org
2. How we collect data
When you use our website, we collect and retain information that you, as a customer or potential customer, provide to us through the website, as well as information that is automatically or passively collected from you, your device or your browser. Examples of activities whereby we can retain your data are listed below:
- subscribe to receive our newsletter
- make enquiries or request information be sent to you
- create an account on our website;
- order our products;
- ask for direct marketing to be sent to you;
- use ‘refer a friend’;
- engage with us on social media;
- enter a competition,
- promotion or survey;
- contact customer services;
- leave comments or reviews on our products or services
3. Information we may collect
information that you may provide to us:
Contact and profile information, including name, email address, postal address (including post code) and telephone number.
Account information, including your user-name (which may be your email address), password, log-in details, transaction details and successful referrals.
Credit card information, including the name on the card, card type, card number, expiry date and CV2 is collected and processed by our third party payment processor. We retain very limited credit card information for our records (e.g. the last four digits for validation purposes) but we do not store or retain complete credit card information.
Your preferences, including ratings you provide in relation to products that are available on the Site and survey responses.
Communications to us, for example reporting a problem or submitting queries, concerns or comments regarding the Site, its content or your account.
Any other content or information you choose to provide, including photos you may upload.
Details of your visits to the Site, the resources you access and any data you download.
Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.
Usage Data includes information about how you use our website, products and services, and any of the content you contribute to the forum.
Tracking Data includes information we or others collect about you from cookies and similar tracking technologies, such as web beacons, pixels, and mobile identifiers.
Marketing and Communications Data includes your preferences in receiving direct marketing from us and our third parties and your communication preferences.
We, along with third parties, also may collect Information about you, your computer or device and your use of the Service via automated means. We may also collect data when you click on one of our adverts (including those shown on third party websites or via social media). We may receive data about you from various categories of third parties, including:
Providers of services which facilitate our ecommerce operations, including ecommerce platforms and payment and fraud prevention services from analytics providers, advertising networks and search information providers; from data partners from your friends who referred you using ‘refer a friend’;from publicly available sources; and from any third parties who are permitted by law or have your permission to share your personal data with us, such as via social media or review sites.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic or biometric data). Nor do we collect any information about criminal convictions and offences. If you share personal data referred to in this category we will not know and can only treat it as personal data. If you post any of this data on our public domains, you have chosen to make it public online, and anyone can read it.
4. Legal basis for processing personal information
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
Where we need to perform the contract we are about to enter into or have entered into with you. For example, when you purchase our products, that’s a contract between you and us for us to supply the products to you.
Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. For example, fraud screening as part of the check-out process or keeping our website secure.
Where we need to comply with a legal or regulatory obligation. For example, keeping records of our sales for tax compliance.
Generally, we do not rely on consent as a legal basis for processing your personal data other than where the law requires it, for example in relation to sending certain direct marketing communications. Where our legal basis is consent, you have the right to withdraw consent any time.
5. Advertising, Marketing and your Communications preferences
There are multiple ways you’ll come across adverts for Dare, and these may not be using your personal data – sometimes we buy advertising space in the physical “real world” advertising space, on websites and on social media. If you see Dare adverts on websites and on social media, these may not be directed specifically at you, we may just have bid for the space. We may also be using a search engine or social media platform’s ‘lookalike’ products, which are not directed at you and which you can control using each search engine or social media platform’s privacy settings.
We may use your Identity, Contact, Technical, Tracking, Usage and Profile Data to form a picture of what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you and tell you about them. We may carry out direct marketing by email, phone, text and post. On our website, you may make your direct marketing preferences clear. You may choose to opt in to receive our newsletter, or as part of creating an account. We may also be able to send our customers relevant direct marketing about our own products and services unless they opted out during the purchase journey. We may also send you a little nudge as part of the purchase if you have left products in the basket without checking out. At all times you have a right to opt out of direct marketing. The easiest way to opt out is to use the unsubscribe link at the bottom of the communication or just email us at email@example.com.
We also work with partners to try and promote the reach of our adverts and use analytics and retargeting for this reason. We use tracking Data to deliver relevant online advertising, including on websites and in social media. Tracking Data, and in particular cookies, help us to deliver website and social advertising that we believe is most relevant to you and to potential new Dare customers. The cookies used for this purpose are often placed on our website by specialist organisations – and this is also why when you’ve been on the dare website, you might see content from our website again. This is called retargeting. Cookies can also tell us if you have seen a specific advert, and how long it has been since you have seen it. This is helpful, because it means we can control the effectiveness of our adverts and control the number of times people might be shown our adverts. Cookies also help us understand if you’ve opened a marketing email because we don’t want to keep sending you things you don’t read or have no interest in.
6. Cookies statement
We use the following categories of cookies:
Strictly necessary cookies: these are cookies which are needed to make the website work properly. They include, for example, cookies that enable you to log in, use a shopping cart or make secure payments.
Analytical/performance cookies: they allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies: these are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region). These also allow us to tell if you’ve left any products in your basket without checking out.
Targeting cookies: these cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website relevant to your interests and for advertising and retargeting purposes. We may also share this information with third parties for this purpose.
Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Site or opened an e-mail that we have sent them.This allows us, for example, to monitor the traffic patterns of users from one page within our Site to another, to deliver or communicate with cookies, to understand whether you have come to our Site from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
7. information sharing and disclosure
We are committed to protecting the privacy and security of your personal information. We will only share it with third parties in accordance with this Policy, or as otherwise required by law. We may share your personal information in the following ways:
With trusted service providers, to perform or assist us in performing any of the functions mentioned in this policy, for instance (without limitation) to assist us with email delivery, customer and technology support, hosting services, fraud prevention and marketing, data enhancement, advertising and market research services. If you refer a new customer to us or you sign up as a result of a referral, we may share your first name and first initial of your surname with the referred person or person making the referral as set out in the referral program details.
Companies and individuals registered in our affiliate program (which includes blogs, websites, social media influencers, models, athletes and companies, receive aggregate information about customers that they direct to us through links on their website or social media accounts. No personal data is provided to affiliate members; the information collected from our affiliates is used strictly for the affiliate program and will not be used for general marketing purposes. We also provide analyses of our customers in the aggregate to prospective partners, advertisers and other third parties. We do this so that we and our business partners can understand our customers better and so we can keep bringing you first-rate services.
We may also disclose, on an anonymous basis, statements made by our customers such as comments or feedback we receive on our products or services.As we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses, or sell some or all of our assets. In such transactions, your Information may be among the transferred assets or may be shared with the other company or business for purposes of evaluating the transaction.
We may share your information with third-parties with whom we have a contractual relationship. We may share your feedback or comments. If you post anything to this website, social media or through the services that can be viewed by the general public, we may share that with third parties.
We may share your Information in any other circumstances where we have your consent. Sometimes, we may combine certain parts or portions of the Information with each other. For instance, when we provide you with customer support or other assistance, we may combine your account information and other personal information you’ve provided to us with information about your usage of our products and services.
We may include links to third party websites on the website which we think you might be interested in. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
8. Data security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
9. Data retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes.
10. How to reach us about privacy
Dare Group Limited
PO BOX 73372
You have the right to make a complaint at any time to the InformationCommissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
11. Your legal rights
Under certain circumstances, you have rights under data protection laws in relation to your personal data.
- Request access to your personal data
- Request correction of your personal data
- Request erasure of your personal data
- Object to processing of your personal data
- Request restriction of processing your personal data
- Right to withdraw consent
If you wish to exercise any of the rights set out above, please see contact dare about privacy via the details provided above.
© Dare Group Limited 2020